To transmit the right brand concept, our designers have a period of study and analysis. Together with the customer, we defined the product mix of the collection, with the main characteristics and the desire concept of the products and packaging.
Our product design team puts all the talent and experience in developing the brand's collection. We use the most modern tools on the market throughout the creation process, such as the trend agency WGSN, which, for over 20 years, has been driving the most important brands in the world through fashion trend predictions. In addition to visiting the main textile fairs in the world.
The concept obtained in the study phase is incorporated into the pieces through textures, colors, fabrics, details and prints. All of these details will reflect the appearance of the brand and the feeling it will convey to the public. This creative and refined work is the secret to the best result.